Archive for September 26th, 2006

26 Sep

Viral Marketing or Is It Publicity?

Getting visual with publicity
The popular term in today’s marketing on the web is Viral. This is becoming a hot subject as well as a new marketing tool that advertisers, not all, are embracing. Getting in on a new technology is sometimes a good thing. But not knowing how it will fair out can be risky […]

26 Sep

Getting a Solid Brand Identity

Where do you start?
In order to build a successful branding program for a company name, or a product requires several steps. To begin, you need to make sure you have a plan in place.
Branding is more than plastering your name on ads, flyers, or on your web site. It is more than running a bunch […]

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